With the right money and mindset, just about anyone can start a business today. However, it takes special talent and/or creativity to come up with a creative business venture that will appeal to your own passions, as well as your consumer. Fortunately for you, you don’t need to be a mind reader to determine what will interest your potential customers; ideas are all around you. The trouble is just getting them out of your head and onto paper. To help bring out the creativity, pull out a notepad and jot down the following:
– What are you most passionate about? – Do you enjoy helping people get organized? Are you a graphic artist to be reckoned with? Great! Write anything that comes to mind, down.
– Are you interested in starting a new hobby? – While more risky because of the uncertainty of knowing whether or not you’ll enjoy your new venture, it can breathe some fresh air into an otherwise dull business idea.
Who are my ideal customers? What are they looking for? – Answering these two questions will help you set your scopes on the right customer.
– Am I interested in pursuing this full time or part time? – It might seem like a pointless question, but really, it’s important to consider.
– What am I skilled at? – Can’t think of anything? Here’s a way to jumpstart your brain: When your family/friends/parents call you to come help them, what do they ask for your help with? Are you constantly being asked to help fix their electronics when they malfunction? Jot the idea down on the notepad.
So now you have a list of potential ideas and ventures, but what do you do with it? Use your list to help do research. If you wrote down that you’re good with taking pictures, and you enjoy photography, consider opening a photography business. Want to take it a step further? Specialize. You can do this with just about any business!
The most important thing to do right now is take some time with this step, and really let all of the information absorb. Don’t rush into anything immediately. Some of the greatest ideas seem to come to us at the most inconvenient times; we recommend carrying a small notepad and pen with you everywhere for at least a week to jot down random notes.
After a week (maybe sooner), you might have your own creative business idea, but you’re not out of the woods yet. It’s time to sit down and determine answers to the following:
– How much do I need to invest into my business? If I don’t have the money available, how will I get the funds to get started?
– What will be my advertising strategy?
-Is there a market for my services/products? If so, how can I get my business name and product in front of them?
-What sort of licensing do I need for my state/city? Some states and cities maintain strict regulations and require licenses; be sure to check with your state before you do anything else.
-Will I be running the business out of my home or will I require a separate building? You may have to check your state’s regulations on this as well.
-What supplies or equipment do I need to get started?
-Should I hire the professional guidance of an accountant? There are pros and cons for either or, check into these before you make any decisions.
These are just some of the things to consider before opening the doors to your new customers. Creating and managing a new business is a lot of work, if you need help at all during any step of the process, we would be pleased to help you.